Introducing the Marketing Crime Log (Originally published in SmartCEO DC Magazine, Oct. ’11)

We’ve all snuck a peek at the local crime blotter—you know, the list of misdemeanors (and sometimes worse) tucked away in your newspaper. Admit it, you read them. Now you can peer into the fractious, nasty and fascinating underside of Marketing by reading The Marketing Crime Log, a collection of malfeasance, negligence and other assorted [...]

Looking for a business partner is sort of like dating. (Originally published in SmartCEO DC magazine, July ’11 issue)

Well, I founded my own business, carefully and methodically built it over the years, focused on every detail and got every aspect of the operation just the way I wanted it.  Then a management consultant tells me I have to “let go a bit” and bring in a partner–someone with a “complementary skill set” who [...]

Today’s Groupon: 50% off of 2012 Penn State Tuition

Today’s Groupon: 50% off of 2012 Penn State Tuition

Extreme Makeover: Corporate Culture Edition (Originally appeared in Nov. issue of SmartCEO DC Magazine)

To: All Employees: From: The Compliance Team Subject: New Ethics and Compliance Policy It is critical that we strive to build a corporate culture that is characterized by good, goodness, wellness, honesty, respect, cleanliness, honor and nobility, as well as straight shooting, true blue-ness, square dealing and other nouns. Therefore, effective immediately, we are implementing [...]

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