From the Wall Street Journal, December 13, 2011:
On Tuesday, the Federal Communications Commission unanimously approved rules that will require cable operators and TV stations to quiet louder-than-normal TV commercials.
“This is an issue people care about. My wife has wondered for years when we were going to do something about this,” said FCC Chairman Julius Genachowski during a meeting Tuesday.
Washington, DC – December 13, 2011 As an excerpt from today’s Wall Street Journal indicates, the U.S. people may not know who’s really pulling the strings at the Federal Communications Commission, the Federal agency that regulates our communications networks, content and devices. In this exclusive report, Bobservations has obtained the secret “honey-do” policy list that FCC Chairman Julius Genachowski received from his wife, Rachel Goslins, upon his appointment in June 2009.
Text version below:
Honey-Do Policy Agenda
From the Desk of Rachel Goslins, Wife of FCC Chairman
June 1, 2009
Sweetie,
Congrats, we are so proud of you! Here are just some agenda items to “think” about when you have a chance. No pressure–just some things to consider as you’re settling in!
- Family Guy – As a mom, I object! Yesterday, your eldest child told me to “eff” off!
- Disgusting side-effects in pharma commercials – do we really have to be subjected to these?
- Next season of Mad Men delayed! – Certainly a Federal offense if there ever was one. Isn’t there something you can do?
- Messy newsprint – The Times and Post have ruined no less than 4 of my cream or off-white outfits.
- Special discount on iPad? – Just askin’!
- Debunk this ancient myth that Jews control the media – Then how do you explain NASCAR and This Old House?
- Volume on commercials is higher than programs – Annoying!
Love,
Your little policy wonk!
Bob London is President of London, Ink, a full-service marketing and communications consulting firm in the Washington, DC area. He serves as a Virtual VP of Marketing for businesses that need an injection of senior-level marketing and communications strategy, planning and execution. Learn more at www.londonink.com.
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Soooooooo clever! Am still laughing.